Category: Open Innovation

IP and Legal Issues when Implementing Open Innovation

Posted by Carlo Soresina on

This blog provides some insights into the way some common IP and Legal hurdles can be dealt with when it comes to implementing an effective OI campaign within a company. The source is mainly a paper written by Denys Resnick (Director of Strategic Programs at Nine Sigma), summarised and integrated by SkipsoLabs.

Overview

Open Innovation promises to accelerate innovation and new product development while reducing overhead and improving time to market. It will enable businesses to drive smarter innovation, gain a competitive edge by developing breakthrough...

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  • By Carlo Soresina on in Open Innovation

The Case for Open Innovation

Posted by Carlo Soresina on

I often find myself giving a talk at an industry conference or just chatting informally with friends and colleagues about why it is so critical for businesses to find ways to embrace and embed Open Innovation within their core strategy. I usually explain this with a number of really powerful examples and case studies. A case study that I find extremely effective is the one of Kraft Foods as explained by Steven Goers in the book "A Guide to Open Innovation and Crowdsourcing".

Kraft Foods is a global snack powerhouse with an unrivalled portfolio of brands. With...

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  • By Carlo Soresina on in Open Innovation